Intermediate · 6 modules · 18 lessons
Product Thinking
Explore Product Thinking through 6 modules and 18 approachable lessons, with examples, practice, feedback, and a final hands-on project.
Written and edited by . Updated 2026-08-24.
What you will learn
- Frame the user problem before selecting an AI solution.
- Assess feasibility, product value, experience, and risk together.
- Define experiments and decision rules for responsible product delivery.
Course outline
Module 01
Start with the Problem, Not the Hype
Begin with the user, the job they need to complete, the evidence, and the outcome they need.
- Problem Space · 12 minutes
- Users and Jobs · 16 minutes
- Outcomes · 20 minutes
Practice output: Problem statement
Module 02
Opportunity and Value
Map opportunities by how often a problem occurs, how severe it is, and what value a solution could create.
- Opportunity Mapping · 12 minutes
- Frequency and Severity · 16 minutes
- Value Exchange · 20 minutes
Practice output: Opportunity solution tree
Module 03
Assessing AI Feasibility
Check data readiness, model capability, uncertainty, and the choice to build or use an existing service.
- Data Readiness · 12 minutes
- Model Capability · 16 minutes
- Build or Buy · 20 minutes
Practice output: AI feasibility canvas
Module 04
Designing the AI Experience
Help users understand how AI works, how confident the result is, how to correct it, and what happens when it fails.
- Mental Models · 12 minutes
- Confidence and Feedback · 16 minutes
- Human Override · 20 minutes
Practice output: AI experience flow
Module 05
Experiments and Metrics
Connect assumptions, success measures, safeguards, and decision rules in one test plan.
- Assumptions · 12 minutes
- Offline and Online Metrics · 16 minutes
- Decision Rules · 20 minutes
Practice output: Evaluation plan
Module 06
Strategy, Roadmap, and Product Brief
Bring choices, rollout plans, stakeholder needs, and work sequence into one clear story.
- Strategic Choices · 12 minutes
- Rollout and Roadmap · 16 minutes
- AI Product Brief · 20 minutes
Practice output: AI product brief